Matthew Paulson

Entrepreneur, Author, Angel Investor
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Final 2011 Reading List

Posted on December 13, 2011 by matt in Everything Else, Reading & Books 1 Comment

I’ve started my last book for 2011. Here’s a complete list of what I’ve read this year: 01 – 1/1/2011 – Doing More Faster by David Cohen and Brad Feld 02 – 1/5/2011 – Never By Another Stock Again by David Gaffen 03 – 1/16/2011 – Sex Begins in the Kitchen by Kevin Leman 04 […]

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How to Automatically Insert Affiliate Links into your Blog Posts

Posted on December 4, 2011 by matt in Web Development 7 Comments

My company has done pretty well with affiliate advertising over the last couple of years by creating high-quality content about a product or service that has an affiliate program and including appropriate affiliate banners and links in those articles. For example, you can read a review I did of Lending Club’s peer-to-peer lending service on […]

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Developing a Rock Solid WordPress Backup Strategy

Posted on November 25, 2011 by matt in Web Development No Comments

Regardless of what type of website that you have, you need to back-up your websites on an ongoing and consistent basis. What would you do if your website got hacked? What would you do if your web-host goes out of business? What would you do if the server that hosts your website crashes hard? If […]

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How to Avoid Scams When Shopping for Websites on Flippa

Posted on November 21, 2011 by matt in Blog, Online Business 13 Comments

Browsing for online business opportunities on Flippa is like prospecting for gold. Most of the time, you’re not going to find anything that looks remotely like gold. On a rare occasion, you’ll find something that looks like gold, but later you found out it’s fool’s gold. On an extremely rare occasion, you can find a […]

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How to Supercharge your WordPress Installation

Posted on November 17, 2011 by matt in Web Development 3 Comments

WordPress has been the single best and single worst piece of software for my company. Almost all of the sites that my company operates are powered by WordPress. On one hand, it’s a fantastic content management system that’s easy to setup and upgrade. If there’s something you want to do on your website, chances are, […]

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2011 Reading List, To Date

Posted on November 2, 2011 by matt in Everything Else, Reading & Books No Comments

Here are the books that I’ve read in 2011: Doing More Faster, by David Cohen and Brad Feld* Never By Another Stock Again, by David Gaffen Sex Begins in the Kitchen, by Kevin Leman The E-Myth Revisited, by Michael Gerber Becoming an Externally Focused Church, by Rick Rusaw Why We Get Fat, by Gary Taubes* […]

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Lessons from the Leadership Summit

Posted on August 14, 2011 by matt in Blog, Everything Else 3 Comments

When I attended the Leadership Summit in 2009, I had the opportunity to hear from a number of great speakers, like Wess Stafford of Compassion International and Former U.K. Prime Minister Tony Blair. I had a fantastic time attending the summit and enjoyed great fellowship with other attendees. A few weeks after the conference, a […]

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Resources from the Leadership Summit

Posted on August 12, 2011 by matt in Everything Else, Reading & Books No Comments

During the last two days, I’ve had the opportunity to attend the Global Leadership Summit. The actual Summit is taking place in Chicago, but my home church, Central Baptist Church of Sioux Falls, has the opportunity to serve as a satellite location. This year, we’ve had more than 420 leaders come to the Summit from […]

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Personality Driven Leadership

Posted on August 12, 2011 by matt in Everything Else, Reading & Books 1 Comment

Seth Godin has written a number of books, but the one constantly clamored about among entrepreneurs online is the book Tribes. Godin spoke at the 2011 Leadership Summit and I had the opportunity to pick up a copy of the book. Tribes provides a model for leadership in any situation and organization. Godin spends much […]

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The Wisdom of the Ages

Posted on August 8, 2011 by matt in Everything Else, Reading & Books 2 Comments

Perhaps one of the greatest mistakes that people of my generation, including myself, make is that we fail to learn from the experiences of those that came before us. We believe that we can tackle just about any situation ourselves without any outside help or wisdom. As a result, we make the mistakes made by […]

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About Matt

I am a Christian, a husband, a father, an entrepreneur, an author and a private equity investor.

I am the founder of MarketBeat, the founder of Startup Sioux Falls and a co-founder of GoGo Photo Contest.

I have a B.S. in Computer Science and a M.S. in Information Systems from Dakota State University. I also hold a M.A. in Christian Leadership from Sioux Falls Seminary.

Don't forget to follow @MatthewDP on Twitter & connect with me on LinkedIn & AngelList.

Email Marketing Demystified

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Recent Posts

  • What to Do When Your Email Campaigns Are Hitting the Spam Folder

    December 3, 2019
  • Sioux Falls Startup community at the September Startup Social

    Seven Volunteer Opportunities to Help Lead Sioux Falls’ Startup Ecosystem

    November 26, 2019
  • How to Get Email Sign Ups by Hosting In-Person Events

    November 19, 2019
  • Mini-Mastermind Event

    November 11, 2019
  • How We Do Hiring at MarketBeat

    November 5, 2019

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