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Highlights From My Commencement Speech at Dakota State University

 This past weekend, I had the incredible opportunity to return to Dakota State University, my alma mater, in a role I never imagined when I graduated there sixteen years ago. Back then, I stood on the commencement stage as a hopeful young graduate, filled with dreams and anticipation for the future. This year, I …

My Quarterly Update: Q2 2024

Matt Office

My Quarterly Update: Q2 2024 “What drives you? What motivates you to do all that you do?” These two questions were recently asked of me by a local reporter who wanted to feature MarketBeat as part of an upcoming city event. They’re great questions, and we should all ask ourselves periodically. Why do we do …

My Quarterly Update: Q1 2024

My Quarterly Update: Q1 2024 For the last decade, I have been of the belief that there is immense value in creating a personal brand. A strong personal brand allows you to meet interesting people, develop long-term business relationships, and make a positive impact on people around the world. In some ways, I have been …

My Quarterly Update: Q4 2023

As I have gotten a little bit older, I have come to realize that the most effective people in the world do just a handful of things and do them extremely well. MarketBeat continues to grow, and I am entering what is likely to be the most demanding phase of my career. To be a …

MarketBeat is Quickly Growing, and We’re Looking to Expand Our Team!

In today’s world, finding the right company to work for can make all the difference. If you’re an experienced Digital Marketing Director or a Senior Graphic and Web Designer looking to level up your career, keep reading to learn why you should consider working at MarketBeat. As the largest digital media company in the Dakotas, …

My Quarterly Update: Q3 2023

I have recently gotten on a kick of watching videos of dead and dying malls on YouTube from creators like Dan Bell. These videos show highlights from when a given mall was at its peak and show how it has decayed over time. Some are even totally abandoned, filled with mold, and have collapsed ceilings. …

My Quarterly Update: Q2 2023

Crossing the finish line has been my theme for 2023 so far. Several business projects, such as MarketBeat’s new office, are coming to fruition this year. Many of Cresten’s commercial real estate projects that were started in 2020 and 2021 will be fully stabilized this year. Startup Sioux Falls’ downtown transition is complete. I am …

Email Marketing Mastery: 2023 Trendigital Presentation

Email Marketing Mastery: 2023 Trendigital Presentation

  Last week I took the stage at the Trendigital Summit to share my knowledge on the top 10 ways to improve your email marketing program in just 10 minutes. If you missed out on this event, go ahead and watch the replay here or download the presentation handout. We continue to see great results at …

My Quarterly Update: Q1 2023

2023 marks the fifth anniversary of publishing quarterly updates on my blog. These updates serve as a tool to provide updates about my family, my businesses, and the community initiatives that I support. Many friends, family members, and online followers have told me they really enjoy reading these updates, and I plan to continue publishing …

My Quarterly Update: Q4 2022

A new chapter of life has begun for the Paulson household. Both Micah and Ady are in school full time, marking the first time in ten years that Karine and I haven’t had a child at home during the day since Micah was born in 2012. Our children are also becoming more independent for their …