(Watch this Video on YouTube) Financial author David Bach is famous for teaching a concept called “The Latte Factor,” which is the idea that recurring small purchases like coffee, cigarettes and ordering pizza add up to a ridiculous amount of money over the course of a lifetime. For example, if you were to buy a […]
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(Watch this Video on YouTube) 2008 was a very bad year for many industries. The financial media space, which MarketBeat operates in, was perhaps the worst hit. Investors took money out of the stock market in droves as the S&P 500 lost 50% of its value during the 18-month bear market that lasted between October […]
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By the end of 2019, MarketBeat will have sent over 1.5 billion emails since I launched the business in 2011. We’re currently sending out more than 60 million emails per month to our 1.25 million subscribers. Our ability to send large amounts of email to our customers has scaled nicely over the years, but it […]
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Looking for a creative way to grow your email list for your business or non-profit? This video shows a creative hack that lets you use Facebook and EventBrite to build your mailing list. (Watch this Video on YouTube)
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(Watch this Video on YouTube) The topic of hiring has come up a lot recently in the Startup Sioux Falls community and this shouldn’t be a surprise to anyone given our city’s historically-low unemployment rate. Chelsea Giedd, a local boutique owner in Sioux Falls, recently published a series of podcast episodes about hiring and that […]
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When it comes to email marketing, having a bigger list is not always better. It’s not the marketer with the biggest email list that wins, it’s the marketer that has the most engaged audience that wins. Email service providers are looking at engagement statistics (open rates, clickthrough rates, subscriber replies, spam reports) more than ever […]
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This simple and underutilized email marketing tactic generated 40% additional clicks on our most recent email campaign at MarketBeat. (Watch this Video on YouTube)
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I had the privilege of being on a panel with Ryan Swanstrom from Swanstrom Analytics and Jodi Schwan from SiouxFalls.Business at the South Dakota Technology Showcase event, which is put on by SDN Communications. During the panel, we discussed artificial intelligence initiatives from South Dakota companies, the role that higher education plays in training technology […]
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Watch this Video on YouTube A couple of years ago, I was facing a significant issue with how my free time was being spent. MarketBeat was growing like a weed and I had become involved in a variety of non-profit volunteer roles. At the same time, I was getting all sorts of requests for […]
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In some entrepreneurial circles, having sold out of a business is a badge of honor. You created something from nothing. You built a profitable business and your business was so attractive that someone wrote you a big check and bought you out. You’ve got a pile of money in the bank and now you’re free […]
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