When it comes to email marketing, having a bigger list is not always better. It’s not the marketer with the biggest email list that wins, it’s the marketer that has the most engaged audience that wins. Email service providers are looking at engagement statistics (open rates, clickthrough rates, subscriber replies, spam reports) more than ever […]
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This simple and underutilized email marketing tactic generated 40% additional clicks on our most recent email campaign at MarketBeat. (Watch this Video on YouTube)
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I had the privilege of being on a panel with Ryan Swanstrom from Swanstrom Analytics and Jodi Schwan from SiouxFalls.Business at the South Dakota Technology Showcase event, which is put on by SDN Communications. During the panel, we discussed artificial intelligence initiatives from South Dakota companies, the role that higher education plays in training technology […]
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Watch this Video on YouTube A couple of years ago, I was facing a significant issue with how my free time was being spent. MarketBeat was growing like a weed and I had become involved in a variety of non-profit volunteer roles. At the same time, I was getting all sorts of requests for […]
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In some entrepreneurial circles, having sold out of a business is a badge of honor. You created something from nothing. You built a profitable business and your business was so attractive that someone wrote you a big check and bought you out. You’ve got a pile of money in the bank and now you’re free […]
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We all ascribe ourselves many labels that describe who we are to the world. One label I’ve carried for the last decade is “startup founder”, but I recently realized that MarketBeat is no longer a startup. In this video, I talk about the five signs that your business is no longer in start-up mode. Watch […]
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For years, I resisted the idea of having an assistant at MarketBeat due to my middle-class mindset. I finally hired an assistant two months ago and that decision has forever benefited my ability to get work done and spend more time with my family. Watch on Facebook (Watch this Video on Facebook) Watch on YouTube […]
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I’ve been building online businesses since 2006 and I’ve run into some interesting people in circumstances during that time. From the illegal translation of one of my books to the 80-year-old man that threatened to drive to Sioux Falls and beat me up, it’s been a wild ride. (Watch this Video on YouTube) Prefer to […]
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Two years ago, I wrote a comprehensive article covering the state of co-working in Sioux Falls at the time. The Bakery, which was the largest standalone co-working space in Sioux Falls at the time, was on the verge of closing and Meso, another co-working space, had closed the year earlier. This left the Zeal Center […]
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You’ve probably heard the idea that “You become the average of the five people you spend the most time with.” There’s a corollary to that saying you might not have heard of. It’s that “You become the content you consume.” I talk about it in this video. (Watch this Video on YouTube) Prefer to read […]
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